Data protection declaration

Unless otherwise stated below, the provision of your personal data is neither legally nor contractually required, nor is it necessary for the conclusion of a contract. You are not obliged to provide the data. Not providing the data will have no consequences. This only applies insofar as no other information is provided in the subsequent processing operations.

‘Personal data’ is any information relating to an identified or identifiable natural person.

Server log files

You can visit our websites without providing any personal information. Every time you access our website, usage data is transmitted by your internet browser and stored in server log files. This stored data includes, for example, the name of the page accessed, the date and time of access, the amount of data transferred and the requesting provider. This data is used solely to ensure the smooth operation of our website and to improve our services. It is not possible to assign this data to a specific person.

Use of reCAPTCHA

To secure forms on this website, we use the reCAPTCHA service provided by Google Ireland Limited, Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland. reCAPTCHA allows us to verify whether entries are made by human users or by automated software (so-called bots). This is for the security of our website and to protect it from spam and misuse.

The legal basis for this is our legitimate interest in ensuring the integrity of our services and avoiding abuse and spam in accordance with Art. 6 (1) point f GDPR.

Through the use of reCAPTCHA, data, including IP addresses and possibly other information that Google requires for the service, may be transmitted to Google. The recipients of the data are generally: Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland; Google LLC, 1600 Amphitheatre Parkway Mountain View, CA 94043, USA; Alphabet Inc., 1600 Amphitheatre Parkway Mountain View, CA 94043, USA. The EU Commission has passed an adequacy decision for the USA, the Trans-Atlantic Data Privacy Framework (TADPF). Google has certified itself according to the TADPF and is therefore obliged to comply with European data protection principles.

This data is used by Google in accordance with their privacy policy. You can find more information about Google's privacy policy at: http://www.google.de/intl/de/policies/privacy/.

Collection and processing when using the contact form

When using the contact form, we only collect your personal data (name, email address, message text) to the extent that you have provided it. The data processing is for the purpose of establishing contact. By sending your message, you consent to the processing of the transmitted data. The processing is based on Art. 6 (1) lit. a GDPR with your consent.

You can revoke your consent at any time by notifying us without affecting the legality of the processing carried out on the basis of the consent until revocation. We only use your e-mail address to process your request. Your data will then be deleted unless you have consented to further processing and use.

Customer account

When you open a customer account, we collect your personal data in the scope given there. The data processing is for the purpose of improving your shopping experience and simplifying the order process. The processing is carried out on the basis of Art. 6 (1) lit. a GDPR with your consent. You can revoke your consent at any time by notifying us without affecting the legality of the processing carried out on the basis of the consent until revocation. Your customer account will then be deleted.

Data collection when writing a comment

When commenting on an article or a post, we only collect your personal data (name, email address, comment text) to the extent that you have provided it. The processing is for the purpose of enabling comments and displaying comments. By sending your comment, you consent to the processing of the transmitted data. The processing will be carried out on the basis of art. 6 (1) lit. a GDPR with your consent. You can withdraw your consent at any time by contacting us without affecting the legality of the processing carried out with your consent up to the withdrawal. Your personal data will then be deleted.

If you publish your comment, only the name you provide will be published.

Collection, processing and use of personal data in orders

When you submit an order, we only collect and use your personal data to the extent necessary to fulfil and process your order and to process your enquiries. The provision of data is necessary for the conclusion of the contract. Failure to provide it will mean that no contract can be concluded. The processing is carried out on the basis of Art. 6 (1) lit. b GDPR and is required for the fulfilment of a contract with you. Your data will not be passed on to third parties without your express consent. The only exceptions to this are our service partners, who we require to process the contractual relationship or service providers that we use to process an order. In addition to the recipients named in the respective clauses of this data protection declaration, these are, for example, recipients of the following categories: Shipping service providers, payment service providers, merchandise management service providers, service providers for order processing, web hosts, IT service providers and dropshipping dealers. In all cases, we strictly observe the legal requirements. The amount of data transferred is kept to a minimum.

Käufersiegel rating system

On our website, we use the Käufersiegel rating system of Händlerbund Management AG (Torgauer Straße 233 B, 04347 Leipzig). After your order, we would like to ask you to rate your purchase from us and provide a comment. To do this, we will write to you as part of the contract processing, using the technical system of the provider of the Käufersiegel rating tool as part of an order processing. The processing is based on Art. 6 (1) lit. f DSGVO from the legitimate interest in truthful, verified reviews of our services. You have the right, for reasons arising from your particular situation, to object at any time to this Art. f DSGVO based processing of your personal data by sending us a message. Your email address will only be used for this purpose and will not be used for further advertising or passed on to third parties. The personal data stored in the technical system of the buyer's seal evaluation tool in this context will be deleted 3 months after the delivery of the goods recorded for evaluation.

Trustmark rating systemTrusted Shops Trustbadge

The Trusted Shops Trustbadge is integrated on this website to display our Trusted Shops trustmark and any reviews collected, as well as to offer Trusted Shops products to buyers after an order. This serves to safeguard our legitimate interests, which are overriding in the process of balancing interests, in the optimal marketing of our offer. The Trustbadge and the services advertised with it are offered by Trusted Shops GmbH, Subbelrather Str. 15C, 50823 Cologne. When the Trustbadge is accessed, the web server automatically stores a so-called server log file, which contains, for example, contains your IP address, the date and time of the retrieval, the amount of data transferred and the requesting provider (access data) and documents the retrieval. This access data is not evaluated and is automatically overwritten no later than seven days after the end of your visit to the site. Further personal data will only be transferred to Trusted Shops if you decide to use Trusted Shops products after completing an order or have already registered to use them. In this case, the contractual agreement between you and Trusted Shops applies.

Use of the email address for sending newsletters

We offer newsletter registration on our website. When you register for the newsletter, the data from the input mask is transmitted to us. This data is processed by JUNE - Online Marketing Cloud, Große Johannisstraße 3, 20457 Hamburg, Germany. We have concluded an agreement for this purpose. The legal basis for the processing of data after registration for the newsletter by the user is Art. 6 para. 1 lit. a DSGVO.

If we have collected your e-mail address in connection with the purchase of our goods or services, we may also send you, without your prior consent, newsletters for our offers that are similar to the goods or services you have already ordered from us, provided that you have not objected to receiving such newsletters. The basis for this is provided by Section 7 (3) of the German Unfair Competition Act (UWG).

You can cancel your newsletter subscription at any time. Each newsletter contains a link for this purpose. The data will be deleted as soon as it is no longer required for the purpose for which it was collected. The email address will therefore only be stored for as long as the newsletter subscription is active.

Appointment

We offer you the opportunity to make appointments online. For this we use the tool of the German service provider Zeeg GmbH, Friedrichstr. 114 A, 10117 Berlin.

When using the tool, you will be asked to provide personal data such as your name, email address and telephone number. When you use the tool, the information you enter in the request form, including the information you provide there, will be stored and transmitted. Your personal data will only be stored for as long as is necessary to provide the services or as long as is required by law.

The legal basis for the processing of personal data is your consent in accordance with Art. 6 (1) point a GDPR.

For more information about how we handle your data, please refer to the information provided by Zeeg, GDPR Compliance at https://zeeg.me/de/legal/gdpr and the data protection information: https://zeeg.me/de/legal/privacy

Disclosure of e-mail addresses to shipping companies for information about the shipping status

We will forward your email address to the transport company as part of the contract processing, provided that you have explicitly agreed to this during the order process. The purpose of the forwarding is to inform you by email about the shipping status. The processing will be carried out on the basis of art. 6 (1) lit. a GDPR with your consent. You can withdraw your consent at any time by contacting us or the transport company without affecting the legality of the processing carried out with your consent up to the withdrawal.

Use of an external merchandise management system

We use an inventory management system to process contracts as part of an order processing. For this purpose, your personal data collected in the course of the order will be transmitted to plentymarkets GmbH, Bürgermeister-Brunner-Straße 15, 34117 Kassel, Germany.

Payment procedures

In order to be able to pay for the goods and services offered in our online shop, we offer you various payment options based on legal obligations or otherwise on the basis of legitimate interests and, in addition to banks and credit institutions, we use other service providers for this purpose (hereinafter: payment service providers).

If you carry out your payment transactions through these payment service providers, they process your personal data, such as: name, address, bank data such as account numbers / IBAN, bank sort codes, credit card numbers, passwords, transaction numbers (TAN) and associated contract data related to your purchase. Data processing is necessary in order to carry out the transactions.

According to the information and assurances provided by the payment service providers, this data is only stored by them. We do not receive any account or credit card-related data, but only information to confirm or reject the payment. In some cases, this data may be transmitted by the payment service providers to credit reference agencies in order to carry out an identity and credit check.

The respective data protection notices and terms and conditions of the payment service providers apply to payment transactions, from which you can obtain further data protection information, including on how to assert your rights as a data subject and on the contractual modalities.

PayPal

Service provider: PayPal (Europe) S.à r.l. et Cie, S.C.A., 22-24 Boulevard Royal, L-2449 Luxembourg;

Website: https://www.paypal.com

Terms and conditions: https://www.paypal.com/us/legalhub/paypal/home

Privacy policy: https://www.paypal.com/uk/legalhub/paypal/privacy-full

Klarna

Service provider: Klarna Bank AB (publ), Sveavägen 46, 111 34 Stockholm, Sweden;

Website: https://www.klarna.com

Terms and conditions: https://www.klarna.com/uk/terms-and-conditions/

Privacy policy: https://www.klarna.com/uk/privacy/

Paylado

Service provider: EPG Financial Services Ltd, Level 4, The Plaza Commercial Centre, Bisazza Street

Sliema, SLM 1640, Malta

Website: https://paylado.com/ 

Terms of use: https://paylado.com/nutzungsbedingungen

Privacy policy https://paylado.com/datenschutzerklaerung/

Cookies

Our website uses cookies. Cookies are small text files that are stored in the internet browser or by the internet browser on a user's computer system. When a user visits a website, a cookie may be stored on the user's operating system. This cookie contains a characteristic string of characters that enables the browser to be uniquely identified when the website is visited again. We use cookies to make our services more user-friendly, effective and secure. Furthermore, cookies enable our systems to recognise your browser even after you have left our site and to offer you services. Some of our website functions cannot be offered without the use of cookies. These require that the browser be recognised even after a page change.

We also use cookies on our website for the purpose of analysing the surfing behaviour of our site visitors.

Furthermore, we use cookies for the purpose of subsequently addressing site visitors on other websites with targeted, interest-based advertising. The processing is carried out on the basis of § 15 (3) TMG and Art. 6 (1) lit. f DSGVO out of the legitimate interest in the above-mentioned purposes.

The data collected from you in this way is pseudonymised by technical precautions. It is therefore no longer possible to assign the data to your person. The data will not be stored together with other personal data about you.

You have the right to object at any time, for reasons arising from your particular situation, to the processing of personal data concerning you, which is based on Article 6(1)(f) of the DPA.

Cookies are stored on your computer. Therefore, you have full control over the use of cookies. By selecting the appropriate technical settings in your internet browser, you can prevent the storage of cookies and transmission of the data they contain. Cookies that have already been stored can be deleted at any time. However, we would like to point out that if you do this, you may not be able to use all the features of this website to their full extent.

The following links will show you how to manage cookies (including how to disable them) in the most popular browsers:

Chrome Browser: https://support.google.com/accounts/answer/61416?hl=de

Internet Explorer: https://support.microsoft.com/de-de/help/17442/windows-internet-explorer-delete-manage-cookies

Mozilla Firefox: https://support.mozilla.org/de/kb/cookies-erlauben-und-ablehnen

Safari: https://support.apple.com/de-de/guide/safari/manage-cookies-and-website-data-sfri11471/mac

Hotjar

We use the analysis tool from Hotjar Ltd. (Level 2, St Julian's Business Centre, 3, Elia Zammit Street, St Julians STJ1000, Malta).

The data processing is used for the purpose of designing, optimising and analysing our website to meet demand.

The tool is used to randomly record the movements of site visitors on the website. This creates a protocol of mouse movements, scrolling behaviour, length of stay and clicks on the website (so-called heat map).

For this purpose, Hotjar uses cookies, among other things. The following information, among other things, can be collected: IP address (in anonymised form), information about the device you are using (screen size, device type, unique device identifier), information about the browser you are using, location data (exclusively to the country), preferred language for displaying the website and the operating system used.

These data are used to create user profiles under a pseudonym. The data are not used to personally identify the visitor to the website and are not merged with the personal data of the pseudonym holder. Hotjar is contractually prohibited from selling the collected data to other third parties.

Your data may be transmitted to the United States. The EU Commission has issued an adequacy decision for the United States, the Trans-Atlantic Data Privacy Framework (TADPF). Hotjar is not certified according to the TADPF. The data transfer is based, among other things, on appropriate safeguards.

The use of cookies or comparable technologies is carried out with your consent on the basis of Art. 6 (1) lit. a GDPR. The processing of your personal data is carried out with your consent on the basis of Art. 6 (1) lit. a GDPR. You can revoke your consent at any time without affecting the legality of the processing carried out on the basis of your consent up to the point of revocation.

 Further information on data protection when using Hotjar can be found here.

Data collection and processing for the payment method instalment purchase with Santander

The Santander Consumer Bank uses and stores your personal data (e.g. name, address, income, occupation, etc.) for the purpose of contract initiation and credit assessment. You can find details at

https://www.santander.de/kundeninformation.

If a contract is concluded with Santander Consumer Bank, you will receive detailed information on the handling of your data together with the contract package.

Use of Google Analytics

Our website uses the web analysis service Google Analytics from Google Inc. (1600 Amphitheatre Parkway, Mountain View, CA 94043, USA; ‘Google’). The data processing is used for the purpose of analysing this website and its visitors. Google will use this information on behalf of the operator of this website to evaluate your use of the website, to compile reports on website activity and to provide other services relating to website activity and internet usage for the website operator. The IP address that your browser transmits within the scope of Google Analytics will not be associated with any other data held by Google.

Google Analytics uses cookies to help the website analyse how users use the site. The information generated by the cookies about your use of the website will generally be transmitted to and stored by Google on servers in the United States. IP anonymisation is activated on this website. This means that your IP address will be truncated by Google within the area of member states of the European Union or other parties to the Agreement on the European Economic Area. Only in exceptional cases will the full IP address be sent to a Google server in the US and truncated there. Your data may be transmitted to the United States. The European Commission has passed an adequacy decision for data transfers to the USA. The processing is carried out on the basis of Article 6(1)(f) GDPR due to our legitimate interest in the needs-based and targeted design of the website. You have the right, for reasons arising from your particular situation, to object at any time to the processing of personal data concerning you based on Article 6(1)(f) GDPR.

You can prevent the storage of cookies by selecting the appropriate technical settings on your browser software; however, we would like to point out that in this case you may not be able to use all the functions of this website to their full extent. You can also prevent the data generated by cookies about your use of the website (incl. your IP address) from being passed to Google, and the processing of these data by Google, by downloading and installing the browser plugin available at the following link [https://tools.google.com/dlpage/gaoptout?hl=de]. To prevent data collection by Google Analytics across multiple devices, you can set an opt-out cookie. Opt-out cookies prevent future collection of your data when you visit this website. You must opt out on all systems and devices used for this to be fully effective. Clicking here sets the opt-out cookie: disable Google Analytics.

For more information about Terms of Use and Privacy, please visit

https://www.google.com/analytics/terms/de.html

or

https://www.google.de/intl/de/policies/.

Use of the remarketing or ‘similar target groups’ function of Google Inc.

We use the remarketing or ‘similar target groups’ function of Google Inc. on our website. (1600 Amphitheatre Parkway, Mountain View, CA 94043, USA; ‘Google’). This function is used to analyse visitor behaviour and interests.

Google uses cookies to analyse website usage, which forms the basis for creating interest-based ads. The cookies are used to record visits to the website and to collect anonymised data on the use of the website. Personal data of visitors to the website are not stored. If you subsequently visit another website in the Google Display Network, you will see advertising that is highly likely to take into account previously accessed product and information areas.

Your data may also be transferred to the USA. The European Commission has passed an adequacy decision for data transfers to the USA.

The processing is carried out on the basis of Article 6(1)f of the GDPR due to our legitimate interest in addressing visitors to the website with targeted advertising by placing personalised, interest-based ads for visitors to the provider's website when they visit other websites in the Google Display Network.

On grounds relating to your particular situation, you have the right to object at any time to this processing of personal data concerning you and carried out in accordance with Article 6 (1) f) GDPR.

To do this, you can permanently disable the use of cookies by Google by following the link below and downloading and installing the plug-in provided there:

https://support.google.com/ads/answer/7395996?hl=de

Alternatively, you can disable the use of cookies by third parties by visiting the opt-out page of the Network Advertising Initiative at

https://www.networkadvertising.org/choices/

and following the opt-out instructions provided there.

You can find more information about Google Remarketing and the associated data privacy policy at:

https://www.google.com/privacy/ads/

Information about Firstlead GmbH / ADCELL partner programme

This website uses tracking cookies from Firstlead GmbH with the brand ADCELL (www.adcell.de). As soon as the visitor clicks on an advert with the partner link, a cookie is set. Firstlead GmbH / ADCELL uses cookies to be able to trace the origin of orders. In addition, Firstlead GmbH / ADCELL uses so-called tracking pixels. These allow information such as visitor traffic on the pages to be evaluated. The information generated by cookies and tracking pixels about the use of this website (including the IP address) and the delivery of advertising formats are transmitted to a Firstlead GmbH / ADCELL server and stored there. Among other things, Firstlead GmbH / ADCELL can recognise that the partner link on this website has been clicked. Under certain circumstances, Firstlead GmbH / ADCELL may pass on this (anonymised) information to contractual partners, but data such as the IP address is not merged with other stored data. Further information about ADCELL's data protection policy can be found in the data protection declaration at:

https://www.adcell.de/datenschutz

Other providers of web analysis and online marketing services

Awin

We use our advertising partner, AWIN AG, Eichhornstraße 3, 10785 Berlin, Germany (‘AWIN’), to market space for third-party ads. These ads may appear in various locations on this website. AWIN uses cookies to track the progress of each order and, in particular, to verify that you clicked on the ad and then ordered the product. For this purpose, data (IP address, time of visit, device and browser information as well as information on your use of our website) is collected, transmitted to and processed by AWIN. We have no influence on this data processing. The data processing is carried out on the basis of an agreement between jointly responsible parties in accordance with Art. 26 DSGVO.

https://www.awin.com/de/datenschutzerklarung

Use of Google Adwords Conversion Tracking

We use the online advertising programme ‘Google AdWords’ on our website and, in this context, conversion tracking (evaluation of visitor actions). Google Conversion Tracking is an analysis service provided by Google Inc. (1600 Amphitheatre Parkway, Mountain View, CA 94043, USA; ‘Google’). When you click on an advert placed by Google, a cookie for conversion tracking is stored on your computer. These cookies have a limited validity, do not contain any personal data and are therefore not used for personal identification. If you visit certain pages on our website and the cookie has not yet expired, we and Google can recognise that you clicked on the advert and were redirected to this page. Every Google AdWords customer receives a different cookie. This means that there is no way that cookies can be tracked across the websites of AdWords customers.

The information obtained using the conversion cookie is used to create conversion statistics. This tells us the total number of users who clicked on one of our ads and were redirected to a page with a conversion tracking tag. However, we do not receive any information that could be used to personally identify users. The processing is carried out on the basis of Article 6(1)(f) GDPR due to our legitimate interest in targeted advertising and analysing the impact and efficiency of this advertising.

On grounds relating to your particular situation, you have the right to object at any time to this processing of personal data concerning you and carried out on the basis of Article 6(1)(f) GDPR.

To do this, you can prevent the storage of cookies by selecting the appropriate technical settings on your browser software. However, we would like to point out that in this case you may not be able to use all the functions of this website to their full extent. You will then not be included in the conversion tracking statistics.

Furthermore, you can disable personalised advertising for you in the Google advertising settings. Instructions for doing so can be found at

https://support.google.com/ads/answer/2662922?hl=de

In addition, you can disable the use of cookies by third parties by visiting the opt-out page of the Network Advertising Initiative at

https://www.networkadvertising.org/choices/and implement the further opt-out information mentioned there.

Further information and Google's privacy policy can be found at:

https://www.google.de/policies/privacy/

Use of YouTube

Our website uses the function for embedding YouTube videos provided by YouTube LLC. (901 Cherry Ave., San Bruno, CA 94066, USA; ‘YouTube’). YouTube is a company affiliated with Google Inc. (1600 Amphitheatre Parkway, Mountain View, CA 94043, USA; ‘Google’).

The function displays videos stored on YouTube in an iFrame on the website. The ‘extended data protection mode’ option is activated for this. This means that YouTube does not store any information about visitors to the website. Only when you watch a video is information about this transmitted to YouTube and stored there.

For more information on the collection and use of data by YouTube and Google, your rights in this regard and ways to protect your privacy, please refer to the YouTube privacy policy (https://www.youtube.com/t/privacy)

Use of Google Maps

We use the Google Maps embedding function from Google Inc. (1600 Amphitheatre Parkway, Mountain View, CA 94043, USA; ‘Google’) on our website.

This function enables the visual display of geographical information and interactive maps.

When you access pages with embedded Google Maps, Google also collects, processes and uses data about visitors to the pages. For more information about Google's collection and use of data, please refer to Google's privacy policy at

https://www.google.com/privacypolicy.html.

There you also have the option of changing your settings in the data protection centre, so that you can manage and protect the data processed by Google.

Your data may also be transmitted to the USA. An adequacy decision by the European Commission is available for data transfers to the USA.

You have the right to object, on grounds relating to your particular situation, at any time to this processing of personal data concerning you and carried out on the basis of Article 6(1)(f) GDPR.

To do this, you must disable the JavaScript application in your browser. However, we would like to point out that in this case you may not be able to use all the functions of this website, such as the interactive map display, to their full extent.

Duration of storage

After complete processing of the contract, the data is initially stored for the duration of the warranty period, then in accordance with legal, in particular tax and commercial, retention periods and then deleted after the deadline, unless you have consented to further processing and use.

Rights of the data subject

If the legal requirements are met, you have the following rights according to Art. 15 to 20 GDPR: Right of access, right to rectification, right to erasure, right to restriction of processing, right to data portability.

In addition, according to Art. 21 (1) GDPR, you have the right to object to processing based on Art. 6 (1) f GDPR, as well as to processing for the purposes of direct marketing.

Contact us if you wish. You can find the contact details in our imprint.

Right to lodge a complaint with a supervisory authority

Pursuant to Art. 77 GDPR, you have the right to lodge a complaint with a supervisory authority if you believe that the processing of your personal data is unlawful.

Name and address of the controller

The controller within the meaning of the General Data Protection Regulation, other data protection laws applicable in the Member States of the European Union and other provisions related to data protection is:

Home Deluxe GmbH

Schanzeweg 2

32312 Lübbecke

Germany

Tel.: 05743 – 6181 0

E-Mail: info@homedeluxe.de

Website: www.home-deluxe-gmbh.de

Name and address of the data protection officer

The data protection officer of the controller is:

Home Deluxe GmbH

Schanzeweg 2

32312 Lübbecke

Tel.: 05743 – 6181 0

E-Mail: datenschutz@homedeluxe.de

Any data subject can contact our data protection officer at any time with any questions or suggestions regarding data protection.

last updated: 14 August 2024